Elevate Your Branding Statement - BackNine's Pro Shop, Episode 3

How do your clients and prospects think of you? Is your brand helping you build the business you want?

If you want to learn how to build a branding statement that will improve initial meetings and increase your cross-sell ratio, then register for Thursday's special session of BackNine's ProShop!

BackNine’s Pro Shop is a new webinar series focused exclusively on training and development for agents, brokers, and advisors. Tomorrow's session is all about your brand! Cultivating a personal brand can help financial professionals stand out in a competitive landscape. The most successful businesses understand the value of a highly recognizable, trusted brand image for attracting new clients. An impactful financial advisor branding statement can help you clearly convey what your business stands for and the value you offer to prospective clients.

In our next session, Matt Gozdecki, President of Annuity Sales, and Kevin Krause, Brokerage Director-Advanced Markets, will walk you through the ins and outs of advisor branding statements. You'll walk out of this webinar with the following ideas and strategies:

• 4:05 - Why it's important to "Start With Why"

• 13:21 - A four step model for effective branding statements

• 22:22 - Crafting a Peerless Value Proposition

• 29:39 - Using BackNine's Quote and Apply to Deepen Relationships and Improve Cross-Sell
   
  Download a copy of the deck